GEO: being found when someone asks an AI instead of a search engine
GEO is the work that makes your business answerable: your pages readable by AI bots, your answers written as questions and answers, your business described in structured data, your name and contact details identical everywhere, and a monthly measurement that shows movement. We do not promise that an AI will recommend you. Nobody can promise that, and anyone who does is selling you something else.
Five pieces of work
Each one is either present or missing on your site, and each one is measurable.
Bot access
Whether Googlebot, Bingbot, GPTBot, OAI-SearchBot, ChatGPT-User and PerplexityBot can fetch your pages. A firewall can block them while robots.txt allows them, and that shows up separately.
Content in the raw HTML
If your text only appears after JavaScript runs, many AI bots see an empty page. This is the most common and most expensive gap we find.
Question and answer pages
The page has to contain the question someone asks and a short answer in the first line, because that first line is what gets quoted.
Structured data and consistency
The two pieces that live outside the words on the page.
Structured data
Organisation, service and question data in schema.org form, so a machine reads your business without guessing.
Name and contact consistency
The same business name, phone and email everywhere. Different details in different places is a reason to be skipped.
Monthly measurement
The same questions asked again each month, reported as a ratio. Today's figure becomes the baseline you are compared against.
What we do not promise
This list is part of the service, not a disclaimer at the bottom of a page.
- We do not say we can add you to ChatGPT. That is not something anyone controls.
- AI answers change between runs, so we ask several times and report a ratio, never a single run as certainty.
- An answer from a chat interface and an answer from the programming interface can differ. The report states which was used.
- Anything estimated is labelled as an estimate.
- If we could not measure something we write that it was not measured. We do not write that it is absent.
- A security scan happens only after your ownership of the domain is verified, and findings stay in your report.
The audit that starts it
The scan gives three scores: SEO, GEO and security. The first report comes the same day, and the second measurement a month later so you can see what moved.
Questions about GEO
What is GEO?
Work that makes your business findable when someone asks an AI assistant instead of a search engine: bot access, question and answer content, structured data, consistent contact details and monthly measurement.
Can you guarantee ChatGPT will recommend me?
No, and nobody can. We measure your visibility, remove what blocks it, and show the difference in numbers.
How is it measured?
The same questions are asked several times and reported as a ratio. The report states the date, the bot, the model and the language.
How long before something changes?
The first report is same day. The effect of fixes depends on search engines recrawling your site, so the second measurement is a month later.
Do you change anything on my site?
The scan changes nothing. Any fix is agreed with you first.
Tell us what you want built
You get a written scope with the price within one working day. Nothing is stored on our server: your details turn into a WhatsApp message and sending stays your choice.